Advertising That Sucks – An Example of Bad Web Design for June 9, 2015
June 8th, 2015 10:10 pm by Vincent Flanders
Vincent Flanders’ comments: Today’s Lesson: It’s important to make sure the ads that run on your website are appropriate. I was relaxing with my iPad and decided to search for “dead marine pictures.” An important fact: I was signed in to my Google account and I was using the Chrome browser. It wasn’t the results that disturbed me (and the pictures are disturbing) so much as the ad that appeared above the pictures. Google knows me better and more intimately than my wife. Google knows that I’m not the target (sorry) demographic. They know my age, height, weight, skin tone, whatever else. This is the wrong ad. Now, of course, the clincher is “You Don’t Show Dead Bodies of Past Employees to Future Employees.”
Posted in Daily Sucker, Usability, Web Design |